About Us
Heera, diamond in Hindi, is a pioneering investment and strategic consulting firm, specializing in early stage investments in technology-based companies with outstanding growth potential.
Based on our broad knowledge and deep understanding of the international market and future trends, we are able to identify those diamonds in the rough, waiting to be discovered and polished.
Since its establishment, Heera has focused on seed and growth stage tech-based initiatives and startups in a wide range of fields, ranging from renewable energy technologies, smart cities and food-tech, among others.

Who we work with
At Heera, we work closely with accelerators, innovative R&D institutions, entrepreneurial hubs and business incubators, as well as renowned venture capital firms and leading consultants worldwide, with the goal of driving the implementation of advantageous investment projects which serve the goals of all stakeholders.

Where we work
Based in Israel, Heera operates both locally and globally. The company is currently expanding its activity to the international market, by opening its first European branch in Vienna, Austria.

About our CEO
Sharon Barak is a highly accomplished investment professional, with proven experience in transforming early stage technology ventures into market leading companies. Barak's previous experience includes working with and for leading organizations in the fields of business strategy and analysis, as well as a successful track record in startup development.
WHAT WE DO
WE FIND
Innovative, revolutionary, groundbreaking tesschnologies both locally and internationally, which are sometimes still in their rough stage.
WE EVALUATE
All the aspects of the potential investment opportunity, including a thorough assessment of the market, the company's financials and the relevance of the technology, and provide dependable and unbiased advice to our clients.
WE MAKE THE CONNECTION
Between the startup, entrepreneurs or management teams and the relevant investors or venture capital funds.
WE MAKE IT HAPPEN
By providing professional guidance and consulting to all stakeholders, from the very beginning, through the development and until the successful completion of the investment.
OUR EXPERTISE
Investment consulting & Investment optimization
- Investment strategy consulting
- Investment policy
- Portfolio planning
- Business modeling
- Profitability optimization
- Risk management analysis
Market research
- Due diligence investigations
- Feasibility studies
- Market assessment
- Competitor analysis
Strategic financial consulting
- Risk analysis and management
- Feasibility studies
- Business plans
- Valuation services
- Financial model development
- Deal structuring